El Camino High School's Digital Arts Media Academy is a series of career technical education (CTE) classes that focus on digital media arts. The program features graphic design (marketing and advertising through images that have been digitally produced and enhanced), and web design (production of online content aimed at selling or promoting products or services).

The sequence of courses forms what's called a "pathway" which, when completed, shows you how to become a freelance designer capable of starting your own business or working at a professional design agency.  Either way, it has the potential to start you on a very successful and lucrative career.

Grading Policy

Each assignment has clear expectations and a defined due date. If the student does not turn in the assignment by that date, the highest possible grade that you could get on that assignment goes down one letter grade each business day. If a student has excused absences for days that we worked on the project in class, they have that many days to make up the assignment with no penalty.

For example: If something is due on a Thursday and you turn it in on a Monday, the best you can get on it is 80% because it is two business days late (weekends don't count).

If you are missing an assignment and believe that you already completed it, it is your responsibility to contact me via email (aaron@grablegraphics.com) to get that fixed.

Google classroom is a useful tool for organizing your classes, viewing your assignments, interacting with each other and the teacher and turning in your work digitally.  The district gives you unlimited space on their Google Drive but that goes away after your senior year.  At that time, you'll need to find a way to migrate your information to your own Google Drive if you want to keep it.

This is the process for working with Google Classroom:

  1. Make sure you're logged in to your school Google Drive.
  2. Click on the green Google Classroom icon above or click here
  3. Sign in, using your school email (your permanent ID plus "@oside.us")
  4. Your password is your eight-digit birthdate
  5. Sign up for classes using the codes I give you
  6. Use this portal to view, complete and turn in assignments

Note: If you don't plan on checking your district email (yourstudentid@oside.net), you should set it up so those emails forward to your personal account.  For more info on that, go to this link and follow the instructions on "how to forward all new emails".

Go to Classroom

Schedule for Graphic Design:

(year-to-date schedule here, district schedule here)

5/9: I'm not going to be at school on this day. I want you to get started on creating your business card. Please take a look at https://youtu.be/k-Lc9Dx2Xps.

5/10: Take a look at business card designs and talk about what's in common. Start working on design idea #1.

5/11: Tutorials as needed, continue working on design idea #1, talk about contact information and how to present it.

5/12: Look at design idea #2, talk about complimenting colors, balance, and directing the eye.

5/13: Screenshot preview due for suggestions.

Last week schedule:

5/2: Review comments in Classroom. Remember, my job is to make you better, so my comments are always going to suggest revisions. Take a look at some "redo's"

5/3: Take a look at some more re-do's, talk about how font can make or break your logo

5/4: Some common mistakes when finishing up a logo are spelling mistakes and uneven lines. Look at examples.

5/5: Finish setting up your artboard and making it ready to publish

5/6: Logo due, properly mocked up on your artboard (fonts into outlines, everything cited, no errors), as an editable PDF.

What you should be doing with your portfolio this week: Should be working on the description of two items on your gallery page. Talk about the process of what you did, how it was challenging, what you learned as a result.


Schedule for Web Design:

(year-to-date schedule here, district schedule here)

5/9: I'm not going to be at school on this day. You should have finished your "about" page and should be working on your "services" page. This applies to nearly everyone because every site should have a page that advertises what the business does.

5/10: Continue working on services page. Board presentation tonight! Students practice, fine-tune.

5/11: What about the fifth page? You have the services page, contact, about, and we're going to work on the home page. What's that fifth page going to be?

5/12: Work on the fifth page, keep balance in mind. Try out new formats.

5/13: Evaluating your site at the end of the day for your goal grade.

Last week schedule:

5/2: Goals for the week, start up site. Everyone is working on creating a WordPress.com site, so let's look at the templates that you suggested. No email back from client or no client? You choose. What makes a good template?

5/3: Work on the "about" page first, establishing the customers image.

5/4: Finish "about" page, what is your services page going to look like? Talk about what should be upgraded for this website.

5/5: Finish "services" (or similar)

5/6: Quiz on WordPress basics

What you should be doing with your portfolio this week: You should be finishing up your second case study. Follow the same format that you followed for the first one.